RED WING - MADE THE HARD WAY
An ode to hard work, for Red Wing’s first global brand campaign in 120 years.
Everything shot on film, starring real workers.
Press:
Lürzer’s Archive | Best of the Week
Ad Age | Creativity Top 5
Little Black Book | Work of the Week
Creative Review
Adweek
Role: Copywriter
Art Director: Graham Bartal
CDs: Sean Johnson and Lauren AcamporaCCOs: Brandon Henderson and Marques Gartrell Made at Wieden+Kennedy